I don’t really feel like dissecting so much anymore but I actually think this awards show seems fair. I know some people are complaining that it only includes the most popular of K-pop acts and it’s definitely a popularity contest but isn’t that what every award show is all about?
CJ E&M director Shin Hyung Gwan also noted, “We can say that MAMA is not an award show for certain entertainment companies but more of a festival to support the artists who are the most active.”
All the acts that were active this year had a chance to place in their respective categories so rather than recognizing talent or whatnot, I think this awards show highlights how much they’ve appeared on screen, music shows and fan response. I was a little confused because I don’t see U-Kiss, who had pretty good singles this year (Neverland, Someday, 0330) or Block B, who got good buzz for being talented rookies of 2011. Of course, the never ending issue of JYJ being blocked out of shows.. apparently now that MNET has made up with SM Entertainment, that’s all the more reason not to see the three boys.
I’m more excited to see the performances rather than who will win though. I would love a joint stage or anything collaborative between artists in different genres or entertainment companies. MNET always manages to create an awards show with a lot of buzz be it negative or positive and that’s something to look forward to.
Online Voting and 2PM
Now with the issue of online voting. We all know that ELFs and Cassies are queens/kings of almost any online polling their oppars appear in. I have nothing against that.. good for them. They definitely know the meaning of fandom. Now for Hottests, that’s not usually the case.. we don’t always put up a united front. What I’ve noticed is that Hottests just kind of let everything fly by. If oppars win, great! If they don’t.. well as long as they’re still awesome in our hearts, there’s no problem. When it’s the issue of hardwork, 2PM deserves the award as much as every other artist that’s nominated but if MNET (keyword) decides not to give them a winning place in any of the categories, that’s fine too. But they better rock the stage with another amazing performance, like they’ve always have in the past 2 years.
In conclusion really, I’m just waiting for another awesome show MAMA’s going to be able to put out for our enjoyment. Like I’ve said in the past posts being a K-pop fan is all about enjoying all the candies they throw at you.. be it bitter, sweet, or a mix of both ^_^